About 51North

We are a digital marketing agency that specializes in brick & mortar retailers. Based in Calgary, Alberta we are closely connected to the West, the entrepreneurial spirit and walking what we talk.

By being results focused and data driven we reach more customers, create better engagement, and generate more sales; all at lower acquisition costs than traditional agencies or publishers.

We take the time to understand your business, your customers and your goals. It may seem slow but in our experience fast, cookie cutter solutions never result in the sustainable year of over year growth our clients demand.

Our Principles

At 51North we live by three words:

  1. Relevancy
  2. Results
  3. Performance

Relevancy

It our belief that relevancy to the customer’s needs is the primary driver of a successful campaign.

Results

Results are our goal, motivation and guiding principle.

Performance

By carefully monitoring and testing the performance of our campaigns we frequently double or triple industry averages in click-through rate and conversions.

Our History

51 Degrees North was founded in 1995 as a destination marketing agency for Southern Alberta. For our 20th anniversary we relaunched as a digital advertising agency.
We now work very closely with a select group of Canadian clients.

Our Founder

Ian Greant is a serial entrepreneur and adventurer. He has spent nearly his entire career in Digital Marketing and eCommerce.
When he’s not at his desk planning or testing new ad campaigns you’ll typically find him on the side of a mountain somewhere.