Ads on social media platforms like Facebook and Instagram are an excellent option for many retailers or direct to consumer marketers.
While the options for advertisers to narrowly target and interact with potential customers are abundant in this space, it also requires a lot of sensitivity to the consumer and their interaction with your brand.
Reach consumers at the right time with the right message and they’ll become your own band of influencers out to spread the good word about your products.
Get that conversation wrong and not only will it be expensive on an ad delivery basis but it could even be bad for your brand.
Like Google Ads; Facebook, Instagram and other platforms reward higher performing ads with lower rates.
By investing in a well targeted and optimized campaign advertisers will both increase engagement and conversions while lowering acquisition costs.
We specialize both in reaching the right market for your brand, and in crafting the most effective message.
Contact us for more.